How come so many weird domains are being sold for hundreds of thousands of dollars?

By admin | Jul 26, 2007

Ok,I’m asking this question for all the noobies out there including myself. I got into domaining about a month ago and have been slowing accumulating my portfolio of domains. So far, I got one lucky domain that has 1500+ typeins per month. I say I’m lucky cause I haven’t hit that type of traffic for the rest of my domains…and I’ve been buying quite alot. In the last month, I now have around 1000+ domains.

My question is, how come so many weird domains are being sold for hundreds of thousands of dollars. I see the list of dnjournal of names like

hotproperty.com $120,000
18-wheeler.com $82,390
ultimateguitar.com $101,676
wifelover.com $100,930

and I say to myself, I’ve got names like that… so what is seperating these domains to get so high a value? Is there one common denominator that one should look in order to say that, “Yes, this domain is worth at least 100K”.

I had thought that alot had to do with the Overture search results…but I was confused in a recent purchase that I made that had 2 MIL Overture search result. I thought I had hit paydirt because if 2,000,000 people use this search result every month on Yahoo alone, then my domain would be worth at least 100,000. But it turns out that it is only worth around $3000.

So what am I and all the rest of the noobies out there missing? How come we can’t get any of these 100K deals?

That’s just the way domaining goes, it’s hard to figure out every sale. All you need is ONE buyer willing to pay five or six figures for your name. It can happen if you have just the right name. That’s what makes domaining so interesting, it isn’t an exact science all the time.

hotproperty would make a good real estate site
wifelover would suit a romance or adult site
18-wheeler is a common term for a truck, though you would think the dash would hurt it.

I remember a domain ‘partnercash.com’ sold for 100k, and you wonder why. Turns out the buyer was an existing website called ‘partnercash.de’ and they just wanted the .com

If you’re in domaining get used to seeing what look like so-so names sell for high prices sometimes.

I know a guy personally who sold a horrible name for 6 figures. He is not the brightest person, by any means. He simply got lucky. Sometimes, those sales are nothing but the result of luck. Some ignorant person with far more money than they can spend decides, “Hey, I want that name. I like it. It is not great, but I like it” and they will pay top dollar for it. Keeping in mind that top dollar to us is nothing to them. To a 7 figure income, paying 6 figures for a name does not bother them.

I’d say trust your instincts when it comes to such names. It would be nice to believe that it is just end-users finding what they need. The most likely explanation is that some people are speculating under irrational exuberance.

The domain revolution is still going on, it’s just happening quietly over in other parts of the world.

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